Bathing water directive revisions: What are the benefits to England and Wales? A stated preference study

Bathing water directive revisions: What are the benefits to England and Wales? A stated preference study

Primary Country: United Kingdom
Ecosystem: shores
Sample Value Estimates:
  1. £1.10- £2.00: Respondents were willing to pay between per year for a 1% reduction in the chance of contracting stomach illness from bathing water a typical beach
  2. £0.90-£1.10: Respondents were willing to pay per year to avoid 1 day of poor water quality, over the range 1 -16 days
  3. £60.72: These estimates equate to £60.72 million per year for 24m households in England and Wales for achieving the 2.3% reduction in risk associated with complying with the Framework Directive.
Data source: Thank you to the Plymouth Marine Lab for directing us to this study

Publication information

Mourato, S. Georgiou, S.Ozdemiroglu, E.Newcombe, J.,Howarth, A. “Bathing water directive revisions: What are the benefits to England and Wales? A stated preference study” CSERGE Working Paper ECM 03-12., 2003

Addtional Notes

Keyword: water quality

'Typical' beaches in England and Wales.

Choice experiment involving face-to-face interviews with 809 respondents. 

Different 'typical' beach scenarios compared against a baseline including reducing the chance of getting a stomach upset (over the range 0.5% - 7%) and of reducing 'unsafe to swim' bathing days (over the range 1-16 days). 

Increased annual water charges per household used as payment vehicle.

Information provided when available, for more information please visit the original database or PDF.